Reasons to Auction

• Market Value — Through highly competitive bidding, sellers realize true market on the day of the auction. Bidding reflects visible market value.
• No Contingencies — Sellers set the terms and conditions of the sale at their auction and buyers make the purchase under those terms, removing the seller’s need to negotiate.
• Spotlights Your Property — The seller’s property is the focus on auction day. The market’s attention is on your property.
• Time Definite — Sellers know that once their property is sold at auction the transaction will be completed within a 30-day period, removing concerns that the sale might not go through.
• Motivates Buyers — Through the auction process has an emotional impact that increases the buyer’s desire for the property.

Psychology of Auctions

• The perception is, from a buyer's point of view, that the price of property is removed.
• The buyers believe they will be able to purchase at their own price, a buyer-driven price, dictated by the buyer instead of the seller.
• The actual number of buyers is increased due to this perception.
• Users are easily attracted when the desirability of the properties are coupled with an auction.
• Speculators also become interested
• Many speculators become users.
• Resulting in the entire buying market being assembled and forced to competitively bid for the right to own the property.

• Market value is obtained through highly competitive bidding
• Sells without contingencies
• Showing dates and times are definitive
• Seller determines terms and conditions of the sale
• Focuses the market's attention on the property being sold.
• Buyers make all the important emotional decisions to buy due to their perception of being able to buy the property at their own price, thus increasing their desire for the property.
• Auctions bring buyers to a point of decision
• Bids reflect visible market value
• Allows the benefit of a time definite event and a 90-day guaranteed sale
• Ownership costs are eliminated
• And when ABSOLUTE, a guaranteed sale
• Broadens the buying market
• Motivates buyers to make the emotional decision to by
• Realizes true market value that day

• Buyers have confidence that the prices are a buyer driven price
• Visible market value demonstrated at auction
• Know terms of sale and closing time frame
• Sellers are committed to sell
• Ample viewing opportunities
• Prepackaged due dilligence

• Your property is one of many being shown
• Property on the market for months or years
• You waiting for a buyer is the passive approach
• Often times, price reduction encouraged to attempt to generate buyer interest
• Many times, pricing is over or under the property value
• Contingencies are common

• Your property is the spotlight property
• Your property is only available on the advertised date YOU SET
• You force the buyers to be there on the date of your choice, thus the Aggressive Approach
• The price is never negotiated downward, always upward
• Your property is being sold with no contingencies

• Award winning, customized marketing campaigns
• Expertise in sub-dividing real estate to generate the highest sales price
• Knowledge of what site preparation will pay off in greater profits
• Experience in setting up equipment and personal property auctions to maximize proceeds
• Fully equipped with portable, high quality equipment, tents, and auction computer system enabling us to efficiently conduct your auction on site
• Right from the start, we ensure potential purchasers get the best impression of your property
• We only print FULL COLOR brochures, postcards, signs, and flagging for our clients
• We have aerial photography and video of your property
• Expertise in online auction market place to produce the highest profit for your property
• Our clients include: attorneys, financial institutions, government agencies (state, county, and city), other real estate firms, and individuals
• The number of referrals and repeat clients we receive is due to the results we achieve!

As you can see, our main goal is to get the most money for you... The Seller!